Microsoft can’t just hold on to PowerPoint

PowerPoint has lost the limelight it earlier had. Previously all presentation related work depended on MSFT’s PowerPoint since it was the game changer back then but since time has passed Prezi has taken over PowerPoint resulting in another decline for the company. The company is well aware of this decline and thus for the same reason they plan to put an end to this decline.  MSFT plans to launch Microsoft Sway which will again turn the ball in their court.

This application will be extreme distinct in nature and cater to all the presentation related needs of the tech savvy generation. The features of this application would be drop and drag of videos, photos, files and other media forms from Facebook, YouTube, Twitter and other cloud storage devices. The application can be used through web browsers or mobile phones but the data/presentations will be stored on the web only.

The company acknowledged various forums about launching such an application in October but in November 2014 thus company gave a brief introduction about the features of this application.  The company ensures users that they have played quite a lot with the application and have ensured to make it easy to use.  The software will not only cater to presentation related needs but also make it a better experience for users.

The application will also be fun and kinky. The company has offered it similar mechanisms like Google’s ‘I feel lucky button’. The app will let you change backgrounds according to your mood and add more glamour to the overall experience.

The company in its demo trailer launch did not really succeed in making its users cling on to the application. Although the application is vibrant and fun but it does not currently boast of any such feature which would attract users. Currently it is said that Prezi is used by almost 80 percent of the world. The Fortune 500 companies mostly relying on Prezi for their presentation needs. Thus this way they have turned PowerPoint down

Hence in a nutshell, MSFT Sway has a huge task on its shoulder since it has a massive audience to attract now. If the company fails to deliver then there might not just be any way left to redeem their position.